Flexible Packaging 101

Key Advantages of Flexible Packaging

  • "Pre-Cycling" or Source reduction use less material at the source for the same product protection and greater cost effectiveness (virtually 100% product yield resulting in less waste)
  • Efficient shipping and storage - flexible pouches occupy approximately 40% less space and 88% less weight than some rigid containers
  • Greater marketing appeal due to high resolution graphics, variety of shapes and sizes can lead to better brand positioning at shelf level
  • Various films offer different properties from breathable to high barrier and variety of visual characteristics
  • Tamper proof options address safety and security demands, while Re-sealable products offer consumer convenience - easy to open, easy to dispense and easy to reheat pouches

In today's market, customers demand fast, easy to use, economical packaging that is environmentally sound. Flexible packaging offers all of this in a variety of films and formats that can be tailored to the specific needs of the customer. Through technology and innovation the possibilities are endless...